Become AI-native,without the chaos.
There's a gap between having ChatGPT and having an AI powered business. We meet you where you are and help you take your business to the next level.
The map
AI-native isn't a switch.
It's a sequence.
Four stages sit between a few people poking at ChatGPT and the whole business running on AI. Most companies are camped at stage one. The things people actually mean when they say "AI-native" don't start until stage three.
↓ Open a stage to see what the move from there looks like.
The catch
So why are most companies stuck at Stage 1?
Stage 1 is easy.
Stage 2 is a full-time job.
Asking someone to draft in Claude instead of Google Docs is easy. One person, one action. Done by lunch.
Rebuilding a whole workflow around AI is a different animal. New processes. New documentation. New handoffs. New buy-in across teams that all relate to AI differently. Each person you add, each step you connect, makes it exponentially harder.
That's the work behind every AI-native company you admire. Hundreds of hours of process rebuilding. It's what "AI strategy" decks quietly skip over.
↓ So we became that team.
So we became that team
The full-time team
you don't have to hire.
One team across the whole arc — same Slack, same people. Because the hard part of moving between stages isn't any one of these things, it's the seams between them. (Three vendors swapping email threads is how AI rollouts die.)
Audit
Week 1
A week sitting in your work, not in a conference room. We watch what your team actually does, talk to the people doing it, and come back with a short, opinionated list of where AI fits — ranked by what it's worth.
- A week-in-the-life of your team
- Three to five bets, with the math
- The first thing we'd ship
Build
Weeks 2 – 12
A small, embedded team takes the first bet and ships it. In your Slack, in your stack, in your team's hands by Tuesday morning. You pay per feature shipped — not for the meetings on the way there.
- Agents and copilots inside the tools you use
- Automations between the systems you already run
- Production from day one — not a demo
Operate
Ongoing
The unglamorous foundation under everything we build. Identity, access, security, the vendor stack — owned by us so the thing we shipped in week eight is still working in month eighteen. (Yes, this is also good on its own.)
- Identity and access — including the offboarding nobody remembers
- Security posture and SOC2 prep
- Stack we monitor, bills we cut
What it actually sounds like
real things,
pulled from this week.
Straight from my Slack and LinkedIn. What I'm shipping, how I talk about it with clients, and what's quietly running in the background.
Hey @alex! The "crawl" version of your security bot is ready to test. Two ways to use it: /securitybot for a private reply, or @SecurityBot to thread it. Pulls answers from your wiki and links the page it used. 👀
+ AI Engineering · handoff
Gmail · Gemini · Drive
Legal document filing, on autopilot.
Gmail with a signed doc attached → Gemini reads it → the file gets renamed and dropped in the right folder in Drive.
shaved off a client's SaaS bill
47 unused seats across Google Workspace, Notion, Slack and Figma.
FROM THE TRENCHES
Founders who've handed us the unglamorous work.
The flexibility and expertise SEAD offers has been game-changing for our growth strategy.
DNA
Founder, Polaris
Time is the most valuable resource any organization has. Protocol Labs has hundreds of small to medium organizations. Managing IT complexity yourself is hard, time intensive, and a security risk. SEAD revolutionized this for us.
Juan Benet
Founder, Protocol Labs
SEAD transformed our operations. We can now focus on innovation while they handle all the technical details.
R.G.
Founder, Reppo Labs
HOW WE WORK
Built by builders.
Run like a partner.
We're small on purpose. The senior person on the sales call is the senior person on the work. You won't be handed off.
"You'll get me on the call. Then on the work."
Wayne · Founder of SEAD
Direct.
You talk to the people doing the work. No layers, no PM tax.
Honest.
If you don't need us, or you'd be better served by another tool, we'll tell you.
Embedded.
We work the way your team works. Slack, async, in your codebase, in your stack.
Outcome-priced.
We bill for results, not hours. You always know what you're paying for.
How are you different from a strategy consultancy?
Most consultancies leave you with a deck. We leave you with a working prototype, a roadmap, and (if you want) the team that actually ships and runs it. We don't write 200-slide presentations.
How are you different from a dev shop?
Dev shops bill hours. We bill outcomes. You pay for the agent, the automation, or the integration when it lands, not for the meetings we had on the way there. And we don't disappear once it's shipped. We run it.
What size companies do you work with?
Mostly teams between 10 and 350 people. Too big for one ops person to handle, too small to justify a 5-person internal IT team. If you're outside that range, talk to us anyway and we'll tell you honestly whether it's a fit.
How does pricing work?
Managed Operations is a monthly subscription based on team size and stack complexity. AI Engineering is outcome-priced per shipped feature. Strategy is a fixed-fee discovery engagement. Standard engagements run six or twelve months. Long enough to actually ship something, short enough you're not locked in.
Can you do just one of the three pillars?
Yes. Most clients start with one, usually Operations or a Strategy engagement, and add the others when the timing's right. Nothing is bundled.
What about my existing tools and vendors?
We work with what you have. We're not trying to rip-and-replace your stack to sell you ours. If your current setup works, we'll tell you. If it doesn't, we'll show you what does, even if the answer is a tool we don't sell.
+ Get started
Let's see what's possible.
30 minutes, no slides. Just a conversation about your stack, your workflows, and what's slowing you down. By the end you'll have one concrete next step — with or without us.
- A short list of where AI actually fits in your stack
- A clear shape of an engagement — or a hard pass
- A direct line to me, not a sales rep
Wayne Mask
Founder of SEAD · reads every form